DELI is a boutique housing independent designers and contemporary lifestyle brands, With a history of family owned deli's in the Seattle area and an interest in high fashion, Max Heigh set out to create a store which merges the two ideals in a unique way. The word "deli" is short for the German word 'delicatessen' and is known as a place to purchase find goods/foods. European delis have an emphasis on top quality foods, hand cut meats, fine wines, and cheeses. On the other hand, Deli's in the US are know as cheap take-out locations; some within grocery stores. Our goal is to break this normality and resurface the feel of the original delicatessen while providing an environment which houses top-quality clothing. DELI strives to create a unique experience while showcase up-and-coming and south-after brands that provide a positive message through their clothing DELI is located in the heart of Seattle historic Pioneer Square district.